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All Made Outa TickyTacky

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Best “Dirigible-Based Love Story” You’ll See Today

This spot is fun to watch but I have my doubts about whether it builds the Pelephone brand. Then again, I’ve never heard of the communications company Pelephone from Israel, so there is little to build on in this brain.

I started watching the Israeli version on Vimeo, which has a different soundtrack. The two ads have a slightly different effect, though I’ll admit to a very limited grasp of Hebrew (as in, nothing). One lesson I’m learning—which I am demonstrating right here—is that visual interest is sometimes enough to make a person stop and take notice.

Kudos to David Griner of Adfreak for discovering the category of “dirigible-based love stories.”


Via Adfreak

Written by kirkistan

November 19, 2013 at 8:10 am

Posted in Brand building, curiosities

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2 Responses

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  1. Hmmmm. That’s interesting.



    November 19, 2013 at 5:13 pm

    • Best dirigible-based love story you’ve seen today, right?


      November 19, 2013 at 5:22 pm

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